Visit Vietnam Year 2024 will highlight Dien Bien Phu victory
The Visit Vietnam Year 2024 hosted by the northern mountainous province of Dien Bien will feature cultural, economic, and social events associated with the 70th anniversary of the Dien Bien Phu victory (May 7, 1954 – 2024), according to the Ministry of Culture, Sports, and Tourism.
Dien Bien province will host the Visit Vietnam Year 2024. (Photo courtesy of the provincial Department of Culture, Sports and Tourism)
Hanoi (VNA) – 🐎The Visit Vietnam Year 2024 hosted by the northern mountainous province of Dien Bien will feature cultural, economic, and social events associated with the 70th anniversary of the Dien Bien Phu victory (May 7, 1954 – 2024), according to the Ministry of Culture, Sports, and Tourism.
The events will introduce and promote the beauty, cultural values, and unique tourism products of Vietnam and Dien Bien in particular to visitors.
The opening ceremony and the Ban Flower Festival, highlighting the symbolic flower of the province, will be organised in March in Dien Bien Phu city. They will be broadcast live by the Vietnam Television.
Meanwhile, the closing ceremony is scheduled for the end of December, featuring a stellar art programme and flag handover to the next host locality of the Visit Vietnam Year.
In the framework of the Year, a total of 28 events will be held in Dien Bien, while the Ministry of Culture, Sports and Tourism will chair and coordinate with stakeholders to organise 13 other activities.
Dien Bien has set a target of welcoming 1.3 million tourists and earning a total revenue of 2.2 trillion VND (over 90.6 million USD) from tourism activities in 2024.
Dien Bien is striving to create breakthroughs in tourism development, through improving the quality of tourism services and human resources serving tourism, organising new tours, and investing in infrastructure development, thus creating motivation for its socio-economic development in the coming time.
🌸 The National Tourism Year 2024 will also offer a chance to strengthen links in domestic and international tourism development.
Visitors to Hill A1 in Dien Bien province (Photo: VNA)
As a land with significant historical and cultural value, for the past 69 years, Dien Bien has preserved and promoted the value of the Dien Bien Phu historical site, contributing to making it an attractive tourist destination.
The Dien Bien Phu Campaign lasted from March to May 1954 under the command of General Vo Nguyen Giap. The victory on May 7, 1954, led to the signing of the 1954 Geneva Accords in which France agreed to withdraw forces from its colonies in Indochina.
The former battlefield has become a major tourist attraction in Dien Bien province.
The complex of Dien Bien Phu battlefield features 45 relic sites scattering in Dien Bien Phu city, Dien Bien and Tuan Giao districts.
According to statistics, from 2016 to 2020, Dien Bien welcomed 3 million tourists, earning a total revenue of 4.8 trillion VND.
Dien Bien has achieved unprecedented economic growth, resulting in significant improvement of the cultural and social well-being of its residents.
𓄧 The locality's Gross Regional Domestic Product (GRDP) expanded by an average 6.8% per year in the 2016-20 period./.
Pasaxon (The People), the official newspaper of the Lao People's Revolutionary Party, on May 8 ran an article under the title of “69th anniversary of Dien Bien Phu Victory”, highlighting the role of the victory in the special solidarity between Laos and Vietnam.
President Vo Van Thuong on May 13 attended a ceremony to launch a programme to provide housing support to poor households in the northern province of Dien Bien, which aims to build 7,000-8,000 houses for the needy in the locality and some Northwestern provinces within one year.
A number of relic sites on the historic Dien Bien Phu battlefield are being upgraded as part of a project conducted by the northwestern province of Dien Bien's Department of Culture, Sports and Tourism to mark the 70th anniversary of the victory (May 7, 1954-2024).
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.
Dien Bien province will host the Visit Vietnam Year 2024. (Photo courtesy of the provincial Department of Culture, Sports and Tourism)
Visitors to Hill A1 in Dien Bien province (Photo: VNA)
