Doan Mon, one of the main gate to Thang Long Citadel (www.hoangthanhthanglong.vn)
Berlin (VNA)🃏 – Some 50 Vietnamese tourism companies are showcasing their products at the International International Tourism Exchange Berlin (ITB) in Germany.
Together they marked the fair’s opening on March 9 by a cocktail party.
This year, Vietnam occupies the largest exhibition space compared to past participation. At the centre of the space, stands a model of Thang Long Citadel’s Doan Mon Gate, one of the main entrances to the imperial citadel with impressive architecture built under Le Dynasty and restored in Nguyen Dynasty.
Visiting Vietnamese stalls at the show, Secretary-General of the United Nations' World Tourism Organization Taleb Rifai praised the beauty of the Southeast Asian country’s landscape and people.
Vice President of the Vietnam Tourism Association (VNAT) Vu The Binh told Vietnam News Agency’s reporters that gathering of all Vietnamese participants in one large space has marked the progress in organisation this year.
He hoped local businesses will round off the ITB with sound outcomes.
Vietnamese Ambassador to Germany Doan Xuan Hung said he was impressed by the decoration of the Vietnamese space at the ITB.
He noted further investment in tourism promotion is necessary, revealing that his embassy plans a range of activities to boost cooperation in trade and tourism between Vietnam and Germany in the near future.
The ITB will run through March 13 with the participation of approximately 10,000 businesses from 187 countries and territories.
According to the VNAT, Vietnam welcomed nearly 8 million foreign tourists in 2015, up 0.9 percent from 2014.-VNA
Vietnam – a safe, hospitable and attractive destination – was promoted to a number of international tourism businesses and agencies during a press conference held in Berlin, Germany on March 5.
Tourism makes Vietnamese and German people closer, Vietnamese Ambassador to Germany Nguyen Thi Hoang Anh said addressing a ceremony promoting Vietnamese Tourism in Berlin on March 6.
The Vietnam National Administration of Tourism (VNAT) expects tourist arrivals from five western European countries to increase by 50 percent in the next three years as visa exemption norms kicked in this month.
Travel operators attending the recently-concluded International Trade Show for Asian Travel Market (ITB Asia) hailed Vietnam’s 15-day visa exemption for tourists.
Vietnamese travel agencies are actively making preparations as they anticipate both opportunities and challenges in a more competitive environment when the ASEAN Community is established.
A recent report, City Pulse 2025, by Gensler Research Institute, ranked HCM City among the world’s top cities for resident retention, placing it second globally. This underscores the city's reputation as a liveable, dynamic urban centre, an image that supports efforts to attract investors, experts, and MICE travellers.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Doan Mon, one of the main gate to Thang Long Citadel (www.hoangthanhthanglong.vn)
