Tourism authorities launch video clip promoting rail travel
The Vietnam National Authority of Tourism (VNAT)'s information centre officially launched a promotional video for railway tourism on July 9 in conjunction with the 64th founding anniversary of the sector in Vietnam (1960-2024).
Tourist trains offer wonderful experiences of Vietnam's heritage, culture, and cuisine. (Photo: VNAT's information centre)
Hanoi (VNA) - The Vietnam National Authority of Tourism (VNAT)'s information centre officially launched a promotional video for railway tourism on July 9 in conjunction with the 64th founding anniversary of the sector in Vietnam (1960-2024).
As part of the centre’s "Vietnam: Travel to Love!" media campaign, the 3-minute-and-30-second clip showcases stunning and breathtaking scenes from a trans-Vietnam journey along the North-South railway, which connects major cities and renowned tourist destinations across the country.
Local railway routes have been repeatedly praised by international media. The British travel guide Lonely Planet has even named the North-South railway as one of the world's most incredible rail trips. Also known as the Reunification Express, it stretches about 1,730 kilometres between the country’s two biggest cities of Hanoi and Ho Chi Minh City over the course of two days.
Tourist trains offer wonderful experiences of Vietnam's heritage, culture, and cuisine. There is one linking Hanoi to Hai Phong city, which offers an associated food tour around the northern port city. Meanwhile, the “Central Heritage Connection” train linking Hue ancient capital in the central province of Thua Thien - Hue and nearby Da Nang city treats passengers to magnificent natural scenery, Hue songs, and local delicacies. And the "Da Lat night journey" train is where travellers can marvel at the romantic, dreamy, and sparkling nighttime views of the Central Highlands resort city.
The Da Lat gas station (Photo: VNAT's information centre)
According to the VNAT, railway travel has seen positive developments. In 2023, the number of domestic and foreign holidaymakers travelling by train reached 10 million and 1.5 million, the year-on-year increases of 15% and 20%, respectively. The growth of the railway industry has shown a recovery and an outstanding development of Vietnam's railway tourism after the COVID-19 pandemic and, at the same time, reflected the trend of increasing demand for using this means of transport./.
Travelling by train is currently a new trend, as rising prices of domestic air tickets are leading to an increase of 10-15% in tour prices. The railway industry, therefore, is striving to innovate and coordinate with tourism businesses to improve quality and associate tourism with “awakening” heritage.
Railways transcend mere transportation, offering passengers moments of leisure and the chance to immerse themselves in the historical and cultural heritage of various regions. Capitalising on these strengths, Vietnam’s railway sector has intensified collaboration with the local tourism industry, rolling out an array of adaptable services to cater to the diverse preferences of customers. Rail chart
Over the past years, Vietnam Railways Corporation (VNR) has undergone changes in mindset, achieving better production and business results and attracting more passengers, insiders have said.
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With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
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Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
