Hanoi (VNS/VNA) - The capital scale of securities companies has grown robustly inthe past two years. In the context of the current sharp decline in marketliquidity, this resource is somewhat redundant, and the race to attractcustomers is heating up.

VNDirectSecurities has recently launched the DSTOCK app for securities tradingcustomers, besides the current VND app for multi-asset trading includingstocks, bonds, assets, to provide in-depth information and data.

Nguyen VuLong, Acting General Director of VNDIRECT, said that the company has designedproduct packages meeting different investment goals of customers. With theasset accumulation model, each month investors can deduct from 5 to 7 million VND(213 to 298 USD) to accumulate stocks for long-term asset growth.

In earlyAugust, this company applied a preferential loan interest rate from 8.9% peryear for the top 50 stocks with good fundamentals and the highest liquidity inthe market.

Mirae AssetVietnam has just launched Margin T+, offering interest free for the first 5working days for the loan, then interest rate remaining 15.6% per year. Maximumloan limit is 3 billion VND with loan term of 90 days.

SSISecurities Inc, the securities company with the largest charter capital in themarket, also has a 7-day interest-free package for customers who need to usemargin for no more than 30 days. From T 8 trading day, the applicable interestrate is 14.5% per year.

Takingadvantage of the robust stock market, securities companies have raised theircapital in the past 2 years. At the end of 2021, the total charter capital ofall securities companies was 108 trillion VND, by the end of the second quarterof 2022, it reached more than 133 trillion VND, equivalent to an increase of 23%.

This figuredoes not include securities companies that have just completed raising capitalsince July 2022. For example, SSI has increased its capital to nearly 14.9trillion VND, an increase of nearly 5 trillion VND compared to June 30, 2022.Techcombank Securities Co (TCBS) also recently announced to increase itscapital from 1.13 trillion VND to more than 9 trillion VND.

With newresources mobilised from the end of 2021 up to now, many securities companiespossess abundant capital. As of December 31, 2021, the outstanding loan balanceof the securities companies was more than 197 trillion VND, but as of June 30,2022, it decreased to 153.8 trillion VND, equivalent to a reduction of morethan 43 trillion VND, while the total charter capital of the companiesincreased by more than 27 trillion VND.

The trend ofdigitisation has become the dominant trend in 2020, when the COVID-19 pandemichit strongly. Many securities companies have applied eKYC to attract customersand at the present stage, they are gradually applying synchronous digitisation,investing in more upgraded interfaces and features. Viet Capital Securities,the company with the largest market share for institutional customers, is alsoaiming to increase its individual brokerage market share further byrestructuring the brokerage division, focusing more on the needs of targetcustomers.

Vietnam is astable growing economy and is witnessing an increasing middle class and anincreasing number of individual investors. Statistics from the Vietnam SecuritiesDepository show that, by the end of July, there were 6.3 million securitiesaccounts, of which 97% were personal accounts. This figure is only close to 6%of the total population of more than 100 million people, while in Thailand it is9%, and in Taiwan 90%.

According toexperts from Maybank Securities Company, with Vietnam continuing to rise to anemerging market position, it is expected that the total trading volume of theVietnamese stock market will be equivalent to that of other countries in theregion such as Thailand. Vietnam's stock market has significant growthpotential when the trading value only reached 1 billion USD per day, comparedto about 3 billion USD in Thailand./.