Organising committee calls for protection of SEA Games 31 brand
The Organising Committee of the 31st Southeast Asian Games (SEA Games 31) has called on organisations, enterprises, and people to respect and jointly protect the brand of the Games.
A stuffed "sao la" - the mascot of the 31st SEA Games (Photo: seagames2021.com)
Hanoi (VNA) – The Organising Committee of the 31st SoutheastAsian Games (SEA Games 31) has called on organisations, enterprises, and peopleto respect and jointly protect the brand of the Games.
Itmade the appeal in the face of recent infringements of the brand of SEA Games31.
Accordingto the Organising Committee’s Regulation No. 849/QD-BTC2021, issued on March10, 2021, the committee possesses the brand of the Games, comprising the name (31st Southeast Asian Games - SEA Games 31), logo, mascot, official song, the titleof the Organising Committee, and images related to the Games.
Some infringements have been reported on recent days such as producing fakestuffed “sao la” - the Games’ mascot, printing the SEA Games 31 logo onproducts such as sports clothing, and using the logo at events.
Aside from efforts to prepare for the Games, the Organising Committee will alsostrive to protect the Games brand in line with regulations, it said, appealing forrelevant agencies, enterprises, people, and the media’s support for theprotection of the brand, efforts by the units performing duties at the Games,and common achievements of the regional event.
Thisis also an action through which Vietnam affirms its highest sense ofresponsibility towards the common Southeast Asian home in general and theregion’s sports in particular for the sake of a fair and quality SEA Games likewhat the theme of the Games says - “For a Stronger Southeast Asia”, accordingto the committee.
People can report infringements via email tuvanphapluat@hlu.edu.vn or theGames’ official fanpage at .
SEAGames 31 is scheduled to take place in Hanoi and 11 nearby localities from May12 to 23. It will feature 40 sports with 526 events./.
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A stuffed "sao la" - the mascot of the 31st SEA Games (Photo: seagames2021.com) 
