Possessing time-honoured and diverse culinary quintessence, Hanoi is advised to pay greater attention to enhancing the value of local culinary culture, turning it into a tourism product to attract more visitors.
Hanoi (VNA) – Possessing time-honoured and diverseculinary quintessence, Hanoi is advised to pay greater attention to enhancingthe value of local culinary culture, turning it into a tourism product toattract more visitors.
Hanoi’s typical dishes include nem (spring rolls), pho(noodle), Vong village young rice, cha ca (grilled fish), bun oc (snail noodle),banh tom Ho Tay (West Lake shrimp cake), banh cuon Thanh Tri (Thanh Tri steamedrice rolls), xoi Phu Thuong (Phu Thuong steamed sticky rice), banh day Quan Ganh (Quan Ganhround glutinous rice cake).
Many dishes have been honoured by foreign tourism websites and included in thetravel guide for visitors to Hanoi. Particularly, the famous travel siteTripadvisor named Hanoi as one of the top 25 culinary destinations in the worldin 2022. In 2023, three restaurants in Hanoi were awarded with Michelinstars, and 45 others honoured at the Michelin Guide Ceremonyevent held in June in Hanoi.
According to the Hanoi tourism orientations until 2030, the city will diversifyits culinary products, focusing on developing night food tours and culinarycraft villages, along with a system of restaurants to serve visitors.
The city will build a Food Tour map for visitors, making it easier for them toexplore the local cuisine themselves, while strengthening food safety control.
A series of activities will be held to promote Hanoi culinary culture values todomestic and foreign tourists, along with an annual event to popularise the Hanoicuisine and an annual Hanoi culinary festival.
Vong village young rice is a specialty of Hanoi in Autumn. (Photo: VNA)
Currently, the Vietnam Culinary and Cultural Association(VCCA) is building a project to develop Vietnam’s culinary cuisine into anational trademark, with the collection of 1,000 typical dishes of Vietnam andthe transformation of a culinary database into an online Vietnam food map andan online Vietnamese cuisine museum. Thanks to this project, Hanoi’s cuisine isexpected to become more popular to domestic and foreign food lovers.
VCCA Chairman Nguyen Quoc Ky said that the proper development of the culinaryculture will help boost tourism growth, luring more visitors to Vietnam andthus enhancing the competitiveness of Vietnamese tourism in the world arena.
Experts held that in order to optimise Hanoi’s potential ofculinary culture, it is crucial to make systematic investment and encourage theengagement of management agencies, travel firms as well as local residents inthe work./.
The Hanoi Tourism Ao dai Festival 2023 officially kicked off in the pedestrian area of Hoan Kiem Lake on October 27 night, promoting the elegant beauty of the ao dai (Vietnamese traditional long dress) and Hanoi's tourism.
Vietnam’s capital Hanoi has set a goal of welcoming 24 million visitors this year, including 4 million international tourists. As of the end of October, however, the number of international visitors stood at 3.6 million, or 3.5-fold higher than that in the same period last year.
The Hanoi Tourism Gift Festival, slated for November 3-5 at the Tran Nhan Tong pedestrian space in Hai Ba Trung district, is expected to promote the capital city’s image as an attractive and safe tourist destination, and support artisans and craft village in making their products better meet the demand of both domestic and international tourists.
Reisereporter.de, a German e-newspaper specialising in tourism, has published an article introducing the highlights of a visit to Hanoi. No matter who you are, it wrote, whether a history or art nerd, a nature lover, or simply a tourist, Hanoi has something for everyone.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.
Hanoi beef noodle (Photo: VNA) 
Vong village young rice is a specialty of Hanoi in Autumn. (Photo: VNA) 
