Hanoi (VNA)💙 – In the near future, advanced technologies like industrial cloud platforms, super applications, proactive cybersecurity and especially sustainable technology will bring outstanding benefits to businesses, according to insiders.

A report summarising trends in 2023 and technology orientations in the 2024-2026 recently published by FPT Digital showed that cloud computing, cybersecurity and AI technologies are forecast to attract the largest investment. A representative from FPT Digital said that more than 30% of businesses believe that investing in information technology will help increase revenue and save costs. The expert reminded businesses to proactively forecast and prevent cybersecurity risks, and pay adequate attention to Industrial Cloud Computing Platforms, Generative AI, mobile super apps and sustainable technology. According to FPT Digital data, more than 90% of surveyed organisations use cloud computing, of which 66% use public cloud computing platforms, and 45% use private cloud computing platforms. In 2022, 60% of the world's business data was stored in the cloud. By 2025, it is expected that 200 zettabytes of data will be stored in the cloud. Currently, the Asia-Pacific region accounts for 37% of total data stored on global cloud computing, which tends to expand rapidly in Malaysia, Thailand, and Vietnam. As a result, cloud computing platforms face a high threat from hackers, requiring better cybersecurity standards and solutions. The newest types of risks are attacks carried out by AI and those related to quantum computing which have strong data destruction. With these new types of risks, investment in cybersecurity solutions is forecast to increase in the coming years. It is estimated that by 2026, investment in cybersecurity solutions will reach about 21 trillion USD, according to FPT Digital. Meanwhile, the industrial cloud platform, which is a collection of software and infrastructure, allows businesses to meet world standards in the industry quickly and effectively. According to Gartner's forecast, 70% of businesses worldwide will use industrial cloud platforms to accelerate action programmes by 2027. At the same time, the rapid growth of smartphones is the ideal environment for the emergence of super applications. In 2022, smartphone ownership in the Asia-Pacific region reached 76%, and is estimated to reach 94% by 2030. This leads to competition between applications in attracting users. The super app model was born as a solution to enhance customer experience, thereby attracting more users to the application. According to FPT Digital's report, the super app model has the ability to collect many types of customer data thanks to a variety of services provided on the application. Thanks to this model, businesses can capture many diverse types of customer data from a single application, enriching the business's database. To deploy the super application model, businesses need to gather internal and partner products and service, while creating added value for those products and services, it added. FPT Digital underlined that applying sustainable technology is gradually becoming an inevitable trend in ESG strategies for businesses in the fields of manufacturing, agriculture and energy. It helps businesses reduce carbon emissions, improve resource use efficiency, develop sustainably, and create added value in the circular economy. An effective digital technology strategy is a leverage for businesses to increase their efficiency in reducing emissions and achieving sustainable development goals. The World Economic Forum estimates that digital technology can eliminate up to 15% of total global emissions by 2030, more than one-third of the total emissions reductions needed to meet global sustainability goals. According to FPT Digital, combining digital technology and green technology is the key for businesses to realise the goal of reducing carbon emissions in the 2024 - 2026 period./.