Localities report growth in tourist number during Tet holiday
Localities across Vietnam saw increases in the number of both domestic and foreign tourists during the week-long Lunar New Year (Tet) holiday from February 8-14 (the 29th day of the last lunar month to the fifth day of the first lunar month).
Hanoi (VNA) – Localities across Vietnam saw increases in thenumber of both domestic and foreign tourists during the week-long Lunar NewYear (Tet) holiday from February 8-14 (the 29th day of the lastlunar month to the fifth day of the first lunar month).
Specifically, the central province of QuangNam welcomed over 305 arrivals, up 35% year-on-year. Of the total,97,000 are foreigners, up 42%. The room occupation is estimated at 60-65%.
The rises were attributed to the province’sefforts to organise a wide range of activities to welcome the new year.
In the period, the Mekong Delta province ofBen Tre served more than 90,600 tourists, including 10,000 foreigners, up 39%and 20% year-on-year, respectively.
The province's revenue from tourism is estimated to exceed95 billion VND (3.8 million USD), up 23%, and the room occupation at 50-70%.
Meanwhile, over 335,000 people chose thesouthern province of Kien Giang as their holiday destination. The figurerepresented a year-on-year rise of 21.1%.
Its revenue from tourism totaled at 1.12trillion VND, a 7.2-fold increase compared to that of the same period lastyear.
The locality is striving to welcome 9.2million visitors, and earn 20 trillion VND from tourism activities this year./.
The capital city of Hanoi has welcomed about 653,000 visitors in seven-day Lunar New Year (Tet) holidays from February 8-14, up 21.6% year on year, including nearly 103,000 foreigners, a rise of 2.2% over the same time last year, according to the municipal Department of Tourism.
A strong rise was seen in the number of foreign tourists in many localities across the country during the seven-day Lunar New Year (Tet) holiday from January 8-14, led by the central city of Da Nang with nearly 177,000 and Hanoi with nearly 103,000, reported the Vietnam National Authority of Tourism (VNAT).
Nguyen Hue flower street in Ho Chi Minh City attracted over 1.2 million visitors from February 7-14 (from the 28th day of the 12th lunar month to the 5th day of the first lunar month of the Year of the Dragon).
The Tet Book Street Festival 2024 in Ho Chi Minh City attracted over 1 million visitors from February 7-14, up 11.1% year-on-year, according to the municipal Department of Information and Communications.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.
An Hoi Park in Ben Tre province (Photo: VNA) 
