Hanoi (VNA) – Localities nationwide are accelerating digital transformation to create breakthroughs in the tourism sector.
Businesses in the northern province of Ninh Binh are providing tourism information via websites and the portal of the provincial Tourism Department, the provincial information centre for tourism promotion, and social media platforms such as Facebook, Tiktok, Youtube and Zalo.
Director of the provincial department Bui Van Manh said difficulties in digital transformation in tourism remain ahead and measures to ease them are needed.
🐭 In order to turn tourism into a pillar economy and Ninh Binh into a major tourism hub of the country, the province will digitalise the statistical indicator system of the sector on the back of big data while connecting the local reporting system with the inter-provincial and national ones.
A tour of Ho Chi Minh City (Photo: VNA)
Manh suggested several solutions, including raising awareness of State officials and business owners about digital transformation, linking database with localities, improving the quality of infrastructure and service quality, offering specific guidelines to localities, and training workforce as a breakthrough to solve the problems.
According to him, linking State management agencies on tourism from the local to the central level and travel companies is necessary to develop smart tourism ecosystem concertedly.
Industry insiders need to understand that digital transformation is not only about technology, but also in management, approaches and marketing, he said.
Deputy Director of the Ho Chi Minh City Tourism Department Le Truong Hien Hoa said the department is embarking on the 2020-2030 smart tourism project. Most recently, the city has also applied digital technology in management.
Under the project, the department built a database of tourism services and improving experiences for tourists and residents.
Hoa added it also launched a smart tourism app on Android and iOS, upgraded its portal, and operated the website popularising the city’s tourism at www.visithcmc.vn.
♏ The updates on tourism activities have been regularly posted on social media such as Facebook, Youtube, Instagram. Tours are also offered on e-commerce floors like Shopee and Traveloka./.
Thousands of small and medium-sized enterprises in Binh Duong will receive support to effect digital transformation from the province People’s Committee and Ministry of Planning and Investment.
The Department of Science and Technology and the Department of Tourism of the northern port city of Hai Phong held a workshop on August 26 to seek breakthroughs in local tourism amid the fourth industrial revolution.
Digital transformation has been essential for the tourism sector in the post-COVID-19 period by optimising operations, cutting expenses, improving efficiency, and attracting more visitors.
Ho Chi Minh City is coordinating with the World Bank (WB) to develop a data management strategy, aiming to help the city better cultivate data for governance works, said Vo Thi Trung Trinh, Deputy Director of the municipal Department of Information and Communications on August 30.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.
Illustrative image (Photo: VNA)
A tour of Ho Chi Minh City (Photo: VNA)
