Miniso, a Japanese lifestyle brand, has announced it is increasing the number of shops in Vietnam by 10 times through franchising, according to vtv.vn.
Miniso, a Japanese lifestyle brand, has announced it is increasing the number of shops in Vietnam by 10 times through franchising, according to vtv.vn. (Source: VNA)
Hanoi (VNA) 𝔉–Miniso, a Japanese lifestyle brand, has announced it is increasing the numberof shops in Vietnam by 10 times through franchising, according to vtv.vn.
Entering the Vietnamesemarket in September, Miniso currently has 28 shops in the country, mainly inHanoi, Ho Chi Minh City and central Nghe An province.
꧟ The brand planned to open100 shops in Vietnam in 2017 and will launch its initial public offering (IPO)in 2018.
It also announced thatsinger Son Tung M-TP has chosen as the brand ambassador in Vietnam. Miniso was founded in Japanin September 2013 by Miyake Jyunya and his Chinese partner and president of thecompany Guo Fu. The following month, they opened an office in China’s Guangzhouprovince. Miniso sells householdstools, electronic accessories, beauty products, gifts and toys. Miniso’sproducts are familiar, but with new shapes and functions.-VNA
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Miniso, a Japanese lifestyle brand, has announced it is increasing the number of shops in Vietnam by 10 times through franchising, according to vtv.vn. (Source: VNA) 
