Hanoi has set itself a target to greet 35-39 million tourists by 2025, including 8-9 million foreigners, earning about 151 trillion VND (6.53 billion USD), under the city’s recently-launched tourism development strategy with a view to 2030.
Foreign visitors at the Temple of Literature in Hanoi (Photo: VNA)
Hanoi (VNA) –🍸 Hanoi has setitself a target to greet 35-39 million tourists by 2025, including 8-9 millionforeigners, earning about 151 trillion VND (6.53 billion USD), under the city’srecently-launched tourism development strategy with a view to 2030.
The capital city hopes to welcome 48-49million visitors by 2030, 13-14 million of them foreigners. Hanoi will work to turn tourism into itsspearhead economic sector which also serves as a driving force for others. Itwill apply cutting-edge technology and take skilled human resources abreakthrough factor for tourism development. To realise the targets, local authoritieswill bolster tourism infrastructure investment and resources which will be carriedout in a concerted and harmonious manner. They are speeding up procedures ofconservation projects at the Thang Long Imperial Citadel and Duong Lam ancientvillage, and others to restore and develop cultural values in tandem withtourism in Bat Trang pottery village and Van Phuc silk village. The city has rolled out incentives aimingat investment in shopping malls and transit areas for tourists, among others. Hanoiis also encouraging environmentally-friendly tourism facilities and prioritisingthe improvement of the products at tourist attractions. The capital attracted just 6.29 millionvisitors in the first eight months of this year, tumbling 67.3 percentyear-on-year, with international arrivals down 75.6 percent to just 1.02million. Such figures have resulted in a large number of local travel companiessuspending operation while many hotels have shut their doors. As the resurgence of COVID-19 in Vietnamhas been basically brought under control, the tourism sector of Hanoi has beenswiftly making plans to attract visitors again and gradually return to previouslevels of growth. With this latest outbreak being contained,industry insiders now look forward to improved business performance. Local travel companies are also moving toencourage customers to travel again, as all flight, train, and road routes tothe central city of Da Nang, a major tourism centre and where the secondCOVID-19 outbreak started, have been resumed and many localities reopenedplaces of interest. There is only one week left before Hanoibegins to celebrate 1,010 years since it was established as Vietnam’s capital,called Thang Long at the time, with various activities such as a cultural week,a street festival, a craft village festival, a traditional boat race, a culinaryfestival, a calligraphy exhibition, and a dragon dance festival. This represents an opportunity to promotelocal tourism after its long hiatus. Many relic sites, places of interests, andentertainment venues have had their landscapes improved and new services openedto meet visitors’ demand. Those activities focus on educating theyouth on the tradition of national construction and defence and honouring thehistorical and revolution values. A ceremony to mark the anniversary inassociation with the city’s Patriotic Emulation Congress in the 2020-2025period will be held on October 10, with about 2,000 delegates expected toattend. Representatives of internationalorganisations in Hanoi as well as revolutionaries and Heroic Vietnamese Motherswill also be invited. During the event, the city will honour 10 most excellentcitizens. Incense offerings, exhibitions, culturalexchanges and sports activities will be held from October 1 to 15. At the Temple of Literature - a must-seedestination for every visitor to Hanoi, its centre for cultural and scientificactivities is creating new mementos and introducing new methods of heritageeducation to inspire young visitors, while also developing night tourism byinstalling lighting to introduce the institution’s history. Local entertainment venues are alsorevamping themselves to attract local visitors who are believed to be the besttarget in plans to recover the tourism sector at this point of time./.
The US-based magazine Reader’s Digest recently named Hanoi and Ho Chi Minh City, the two largest cities in Vietnam, among the most popular travel destinations in Asia.
As the resurgence of COVID-19 in Vietnam has been basically brought under control, the tourism sector in the capital city of Hanoi has been swiftly making plans to attract visitors again and gradually return to previous levels of growth.
Hanoi will enhance COVID-19 preventive measures in public places, especially in bars and karaoke lounges, said Vice Chairman of the municipal People’s Committee Ngo Van Quy.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.
Foreign visitors at the Temple of Literature in Hanoi (Photo: VNA) 
