Efforts made to fully tap Dien Bien Phu’s tourism potential
The northwestern province of Dien Bien, which has been famous for the glorious Dien Bien Phu victory against the French colonists, has worked to conserve the relic complex’s historical values to attract more tourists.
The Museum of Dien Bien Phu Victory is one of the most significant works to mark the 60th anniversary of Dien Bien Phu victory in 2014. (Photo: VNA)
Dien Bien (VNA) – The northwestern province of Dien Bien, which has beenfamous for the glorious Dien Bien Phu victory against the French colonists, hasworked to conserve the relic complex’s historical values to attract moretourists.
The Dien Bien Phu battlefield complex features 45 relic sites, of which eightwere put into operation to serve tourists. They include Museum of Dien Bien PhuVictory, victory statue, A1 Hill, Him Lam relic site, command tunnel of FrenchGeneral De Castries, Muong Phang relic site, monument featuring soldierspulling artillery by hand, and parade field to commemorate the great victory.
Hill A1 is the most famous battle of Dien Bien Phu site. (Photo: VNA)
The Government, relevant ministries and sectors and local authorities have paiddue attention to carrying out various projects to preserve and restore therelic sites. Particularly, the inauguration of the Museum of Dien Bien Phu Victoryin 2014 was one of the most significant works to mark the 60th anniversary of Dien Bien Phu victory (May 7).
According to Vu Thi Tuyet Nga, vice director of the museum, more and moretourists have come to the complex of Dien Bien Phu battlefield.
Last year, the complex welcomed over 380,000 visitors. In the first four monthsof 2018, it attracted 130,000 people, including nearly 35,000 visitors duringthe recent public holidays (April 30 and May 1) alone.
Besides the restoration of the relic sites, the locality has attached muchimportance to the communication and media work to promote tourism. Meanwhile,tour guide has been prioritised as well, Nga noted.
Dien Bien province is planning to developtourism into a spearhead economic sector, which is expected to create a drivingforce to boost other industries in the locality. However, the restoration hasrelied much on the state budget. The province should devise rational mechanismsto attract investment for preservation and upgrading projects with vision until2030.
The Dien Bien Phu victory played a decisive role in ending Vietnam’s resistancewar against the French and bringing a new momentum to the country’s revolutionand the struggle for peace, national independence and socialism.
The battle occurred in Dien Bien between March and May, 1954 under the commandof General Vo Nguyen Giap. The victory led to the signing of the 1954 GenevaAccord in which France agreed to withdraw its forces from the colonies inIndochina.-VNA
The Ban Flower Festival 2018 kicked off in the northern mountainous province of Dien Bien on March 17, attracting thousands of people in the province and surrounding localities.
A film screening is being held across the nation from April 27 to May 23 to mark the country’s major celebrations such as the Reunification Day (April 30), the Labour Day (May 1), the Dien Bien Phu Victory (May 7) and the birthday of President Ho Chi Minh (May 19).
In a letter sent from the battlefield to her mother in 1968, war martyr Vo Thi Tan wrote, “Bombs can shake mountains, but they can’t stir our will and hearts, my dear mother.”
The complex of Dien Bien Phu battlefield in the northeastern province of Dien Bien features 45 relic sites, including eight putting into operation to serve tourists.
Candles were lit at Martyrs’ Cemetery A1 in Dien Bien province on May 6 evening to pay tribute to fallen soldiers on the occasion of the 64th anniversary of Dien Bien Phu Victory (May 7, 1954-2018).
A recent report, City Pulse 2025, by Gensler Research Institute, ranked HCM City among the world’s top cities for resident retention, placing it second globally. This underscores the city's reputation as a liveable, dynamic urban centre, an image that supports efforts to attract investors, experts, and MICE travellers.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
The Museum of Dien Bien Phu Victory is one of the most significant works to mark the 60th anniversary of Dien Bien Phu victory in 2014. (Photo: VNA) 
Hill A1 is the most famous battle of Dien Bien Phu site. (Photo: VNA) 
