Da Nang (VNA) – Together with hi-tech industry and sea-based economy, thecentral city of Da Nang has worked to make tourism one of its spearheadeconomic sectors, as set by a Politburo resolution.

According toVo Cong Tri, Deputy Secretary of the municipal Party Committee, to this end, DaNang will continue strengthening communications to enhance public awareness ofpreserving a good tourism environment and boosting the sector’s sustainablegrowth.

The city willhold training courses on tourism for the community, while encouraging localsand tourists to implement the Code of Conduct on tourism.

Meanwhile,the city will inspect and handle violations in tourism activities, whileensuring security and safety for tourists and protecting the sea environmentfrom pollution.

The city willcreate a favourable investment environment, while calling for investment tosea-based tourism clusters, new beaches and high quality resorts andeco-tourism, thus enhancing the municipal sector’s competitiveness.

At the sametime, the city will also expand the eco-tourism area in the west and theNational Tourism Site of Son Tra Peninsula, along with investing in developingdestinations along waterway routes of the city.

Together withencouraging the increase of international flights to Da Nang, the city willfocus on expanding meetings,incentives, conferences, and exhibitions (MICE) tourism by coordinating withministries, sectors, enterprises, international organisations and diplomaticagencies to hold major events in Da Nang.

The city has workedwith Quang Nam, Thua Thien-Hue and Hanoi to promote tourism connectivity. Lastyear, it proposed preferential policies to the Government for tourismdevelopment in the four localities and the establishment of tourismrepresentative offices in major marketslike the Republic of Korea, Thailand,China and Russia.

Da Nang hasalso encouraged and supported organisations and individuals from variouseconomic sectors to engage in developing tourism value chains.

The cityboasts various advantages for tourism, from beautiful beaches and sea, toforest, river and lake ecosystems, but it is essential Da Nang finds its ownunique tourism products. 

Covering 1,255sq.km, the city is cited as anentrance to four World Heritage areas including the former royal capital cityof Hue, Hoi An ancient city and My Son Sanctuary in Quang Nam province andUNESCO-recognised Phong Nha-Ke Bang in Quang Binh Province.

Da Nang has a total of 90 kilometres ofcoastline and dozens of beaches, including stunning My Khe. Meanwhile, thecity’s Ngu Hanh Son district is renowned as a centre for stone art, with Non Nuoccraft village stands at the foot of the Marble Mountain.

Experts saidthose natural advantages, combined with Da Nang’s modern infrastructure, goodservices, safety and hospitality, create unique traits for the central coastalcity.

Da Nang has emerged as a destination ofleisure, media and spiritual tourism, as well as entertainment and shoppingactivities, and a venue of conferences.

The city was named in the top 10 holidayplaces in Asia by the prestigious online tourism magazine Smart Travel Asia andtop 10 fresh destinations by the global online accommodation reservationprovider Agoda in 2013. 

The listing has enabled Da Nang to reach outfurther to the world, according to Amir Ahmad Mohamad, general manager of HoangAnh Gia Lai Plaza Hotel Da Nang.

In addition, the Da Nang International Airportwas ranked third among the best airports in the world in 2014, according to asurvey by Dragon Air.

The InterContinental Danang Sun PeninsulaResort won the Asia’s Leading Luxury Resort in 2014 thanks to its traditionalbeauty and modern, luxurious standards.

According tothe Vietnam National Administration of Tourism, Da Nang is the best place to livein Vietnam with many world records. The cable line that takes visitors to thepeak of Ba Na Hills at an altitude of 1,487 metres in just 17 minutes and isable to carry 3,000 passengers per hour won four Guinness Records in 2013.Besides, Sun Wheel, which is 115 metres in height and situated in Asian Park,Hai Chau district, was listed among the 10 tallest wheels in the world.

On the list of the world’s top 10 destinationsfor 2018 compiled by the online marketplace and hospitality service Airbnb, DaNang was ranked fifth in booking surges of up to 255 percent.

In 2018, the city was ranked the second most populardestination for solo or couple travellers, according to the Republic of Korea’sTicket Monster Inc. The website said people who plan to travel abroad withfamily members often choose Da Nang./.